Request Help Finalizing a Hive ‘Elevator Pitch’

in Proof of Brainlast month

Last Monday, I had dinner with John Tamny, editor of RealClearMarkets, just before he spoke to our Free Enterprise Society students about his new book, When Politicians Panicked.

I explained Hive to him as follows:

  • a fully-functioning engine of decentralization,
    • that will organically scale itself up to meet demand,
      • upon which others can immediately start building fully independent applications and communities, and in so doing
        • continuously add value to society, creating individual and societal wealth.

Apparently my explanation was good enough to convince him to create an account (with my help) and to begin posting some of his content on Hive (he is a prolific columnist and author of 5 books). His Hive username is @johntamny (same as his twitter handle).

A few days ago John published an intro post  that was very warmly received and earlier today he posted a critique of the Federal Reserve, which was a response to a WSJ article by two economists.

My question for y’all deals with the above ‘elevator pitch’ description of Hive. I want to have a 4- or 5-bullet-point description that is relatively easy to memorize and could fit on the back of a business card.

Please post in the replies any suggested revisions to the above short description of the Hive ecosystem.

Ultimately, it might be worthwhile to develop a different ‘pitch’ for different potential audiences, such as:

  • potential investor (experienced with crypto)
  • potential investor (new to crypto)
  • experienced columnist
  • amateur blogger

Feel free to comment about additional potential audiences and the nuances that might be uniquely relevant to each group.


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Focus a bit on the consumer's role.

A chance to earn while discussing content (comment upvotes, there will be more after the HF for sure, now they're on the lean side but still exist, consumers spend a lot of time in these comment sections, all over the internet, earning nothing)

A chance to earn by supporting content (every time one hits the upvote button, their wallet grows. As their browsing around, discussing content, receiving the odd upvote from creators or other consumers, the value of their vote is also growing)

A chance to earn by becoming a paying consumer (for the first time in the history of arts/entertainment/information consumption, one can actually buy in, get a return, their votes or tips increase in size, last forever, and don't cost the consumer more than they've paid, the paying consumer is much like a subscriber, can convert disposable income typically spent on entertainment/information consumption into something more, or even have some, or more of their money back if they decide it's not for them)

Focus on consumers. Read my most recent post. Look around and see what's missing. We have a stage full of acts, and no butts in the seats.

Look around and see what's missing. We have a stage full of acts, and no butts in the seats.

I like that framing.

Let's work on getting some butts in the seats!

I'm confident consumers would enjoy browsing and engaging content knowing they could earn. Not everyone can be a content creator. Everyone can consume and chat in comments, and hit votes buttons. Then instead of Hive looking for a handful of large investors to prop the token value up, we get millions of investors buying small chunks. And sure, some of that money will go out the door, but disposable income is typically spent then never seen again. Now folks can stretch it a little further. This business model we have here can be incredibly disruptive, if more people knew.

This business model we have here can be incredibly disruptive, if more people knew.

Yes, that is exactly why I am excited about @johntamny coming on board. He has broad reach across numerous media outlets -- and he is very articulate.

Hive is definitely a diamond in the rough, just needing a little exposure (and easier onboarding).

Yeah, so if I had a large market on the outside, I wouldn't be selling Hive to my consumers. I'd be selling that concept of making a voluntary purchase of staked tokens, supporting my work here in that fashion with votes rather than donations. Consumers have 10 votes per day. So they support the author, then each other in the comments with the other nine votes, or browse around and support others, their choice. But that part about bringing consumers over and having them all rewarding each other in the comments, all while the author is still getting paid, wow. That changes everything. Their accounts grow and they end up rewarding the author more over time, as well as themselves. Provided they've directed their disposable income this way, rather than throwing it away. If we had 1000 content creators working in this fashion, attracting thousands of consumers, or even millions... wow. So instead of going post to post earning, the authors can sell a tiny bit of a token that's subjected to steady consumer buy pressure.

A mechanism that incentivises good communication through rewarding authoring and curatoring

Tool that breaks you free from digital feudalism and gives back your data dignity.

free from digital feudalism

Excellent! We need more visual imagery like this in our day-to-day explanations.

gives back your data dignity

I like it. I first heard that term a year or two ago, by Jaron Lanier. Very salient.

I first heard that term a year or two ago, by Jaron Lanier.

Yeah, I appreciate him a lot, I was astonished by his "Who owns the future" book, few years ago. He speaks about these institution-like entities to distribute value of data among users and at the same time he refuses to acknowledge validity of blockchain technology in this purpose. I find it really frustrating, if only we could find a way to show him what we do in here...

I think the pitch is great. It's a really great way to describe it and should bring up a bunch of questions that Hive has great answers to!

Influencers/people who want to build your own communities: a safe point against censorship and here there is no algorithm that reduces the reach.
Copyright and patent guarantee: Hive can act as a record for future proof of copyright because what is posted is forever, unlike a normal blog or a social network that can delete your data.
Developers who want to explore the potential of the web3.

All excellent points. Thanks!

Technically all of my spelling mistakes and commas splices are on the blockchain even after I edit them out. Anyone with the technical know how can still go back and laugh at mine.


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This actually highlights one of the biggest 'development needs' the Hive ecosystem has, imho. That is, the ability to control access to your own posts and your own data.

Someone needs to develop a solution (probably Layer 2) wherein my data and posts are encrypted and I can set the criteria regarding who can view each specific piece of info that I 'publish' onto the blockchain.

This would pave the way for circles of communities, similar to what Google tried to create with Google+ and would enable competitors to Facebook to spring up.

Yes. I totally agree. Now, how do we store all of this data outside of the blockchain without turning the users themselves into "the product?" Either there will be no funding for the storage of the encrypted data or there will not be encrypted data.

The issues are not so much as technical but economical. I might do this on something that costs me say $8 a month out of my own pocket but what if that number has to scale to $400 / month?

Maybe I could add this to Check it out. The voting with the keychain is not yet implemented. You need to login with your posting key to vote: Tell me what it needs the most in your opinion. I actually use it sometimes for browsing and voting.

I might do this on something that costs me say $8 a month out of my own pocket but what if that number has to scale to $400 / month?

If Dropbox can provide 2TB of storage for less than $10 per month, I am sure the cost for such a service would not be exorbitant.

However, you bring up the excellent point that, if users want to stop being the product then they need to start paying for the value received (and why wouldn't they?).